Correlation is not causation
Two variables moving together does not establish that one causes the other.
INSIGHTS / STATISTICS
Better questions lead to better analysis.
Statistical reasoning helps us understand evidence while recognizing the ways data can mislead.
THE ESSENTIALS
Built on clear principles.
Beware small samples
Small or selectively collected samples may not represent the broader process.
Avoid pattern hunting
Random data can contain streaks and apparent patterns even when no useful predictive relationship exists.
KEEP EXPLORING
Curiosity is a good place to start.
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